Marketers Are Using 3D Printing to Help Their Clients Grow!
Marketing is an essential component of any business’ activities. A robust marketing campaign can propel customer engagement, reputation, sales, market visibility, as well as give it an edge over its competitors.
As technology evolves, so do marketing tactics. Consider the transition from ads in print to social media, which has completely altered the way in which we approach marketing today. One of the other advancements in technology that has a profound impact on this is 3D printing, which is now being used by savvy marketing companies to help their clients grow in new and unique ways!
3D printing offers lots of marketing possibilities, especially at events, such as expos and tradeshows.
How 3D Printing Can Be Used to Help Marketers and Publicists Promote Brands at Events
3D printing is a contemporary technology that can be easily incorporated into events to promote brands. One of the best ways this tool can be used is as a method to encourage interaction with prospective clients.
A good example of brand promotion by virtue of 3D printing is Coca Cola’s introduction of new, smaller bottles in Israel. The company set up a printing station and gave consumers who won a contest miniature 3D-printed statues of themselves.
With personalization and the creation of memorable experiences, 3D printing can help you stand out from the crowd at events. Event attendees are generally interested in the possibilities of this technology. All companies have to do is to tap into this interest and leverage it to their benefit.
Beyond that, 3D printing can be used to quickly create incredible tradeshow booths that would be time consuming and expensive if made by traditional craftspeople.